Buying the right domain name matters. If you get the wrong one, you could find yourself with a lot of problems – like terrible ranking where you have to fight to get Google to rank your website. That’s not good and it’s something that can easily be prevented.
Stick with a brand name and NOT a keyword for your domain – that is most important. For example, “Nike” is a brand name. It doesn’t mean anything except for the items that Nike sells. It’s not like “BestWebsiteDesigner.com” or something silly like that. Do not buy a domain name that is a phrase someone would type into a search engine. That would be a monumental mistakes.
If you can, but a domain name that’s a new word. Nike is a good example and so is Webstix. That’s a new word. The benefit is that it’s super easy to track it online. This is probably the best advice I can give you on buying a domain – go with a brand name that is a new word… you’ll thank me later.
Some domain name buying basics:
- Buy a .com
- Make sure you spelled it right.
- Buy the .org and .net if you want to protect your brand.
- Buy the misspellings of your domain name if applicable. For example, we own WebSticks.com.
- Also, but the “sucks” version of your domain name so that nobody else can buy it.
- Keep the domain name short.
- Avoid buying trademarked names.
- Do an impromptu focus group and ask people what they think of a domain name you’re considering buying.
- Buy the plural of your domain name if applicable. Do it for protection of your brand.
- Register the domain for 5 years or more. Registering a domain for 10 years is best.
- Buy your domain name at Webstix Domains.
Get more tips here:
21 Tips on How to Choose the Best Domain Name for Your Website (tonyherman.com)
-Tony
